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Welcome! Registering for Fresh Rewards is easy— to start, choose one of the options below.

You Have a Card

You'll have a Fresh Rewards card if you signed up in-store. If not, no problem— simply create a new account.

You Need a Card

Already have a Fresh Rewards account? Sign in here. If you have a Fresh Rewards account but have lost your card, please contact our support team at 1-888-880-9371 for assistance in creating your online account.